Forty Eight Point One

Lyaness Motion

Our Work Lyaness

The bar that followed the world’s best bar

 

Multi-award-winning Ryan Chetiyawardana, the man behind White Lyan, Super Lyan, Cub and Dandelyan, launched Lyaness to great fanfare, as usual.

Curiosity to create new ingredients

Lyaness’ drinks menu is defined by seven unique ingredients. Each of these ingredients forms the basis of a range of cocktails. And each of these cocktails presents a story that demands to be shared.

We worked with Ryan, James and the team to capture ingredient-development in a fast-paced format, designed to resonate on social.

A family of assets

The framework, formed around animated type and consistently curated sound, connected the assets in a set, helping users to quickly pick out the next video in the campaign.

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In the studio: Creating a new digital landscape for LEON