Forty Eight Point One

Gozney Campaign

Our Work Gozney

Fuelling a wood-fired cooking revolution

 

Walk into any sourdough pizza restaurant worth its salt, and expect to see a Gozney. Franco Manca, Homeslice, Pizza Pilgrims. And the rest. Without the pioneering oven innovators, the wood-fired pizza revolution may never have happened.

The best brand for the biggest names

Chef and influencer Matty Mattheson is their biggest fan. Richard Branson insisted on one for Necker Island. And Instagram founder Mike Krieger was so impressed, he invested. 

Gozney made a big impression with some of the biggest names around; a recognition that this was not one of the most exciting and innovative brands around.

Raising the stakes in the States

Four years to build and 24 hours to raise £1m in crowdfunding, the Gozney Roccbox was the brand’s first foray into the consumer market.

The US presented a huge commercial opportunity in a territory where outdoor cooking was not seasonal, but a year-round event.

'Your new favorite restaurant'

We were tasked with creating a campaign strategy, line and identity that would lean on the core strengths that made the Gozney Roccbox truly unique.

It’s ability to produce restaurant quality food, anywhere in the world.

Social assets for the most social of ovens

Focused primarily on their core social channels, we produced a range of assets that helped champion not only the ease of setup and use, but the unparalleled quality of the end result.

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In the studio: Working with industry innovators Gymbox on their digital platform for at-home-workouts